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NameEvidence of Social Desirability Response Bias in Ethics Research: An International Study
Author(s)Bernardi, Richard A., Erin L. Delorey, Catherine C. LaCross, and Rebecca A. Waite
Editor
Year2003
Publication TypeJournal Article
Web Locationhttp://ssrn.com/abstract=1094751
Keywordsethical perceptions, social desirability response bias
Areas of InterestCorporate Social Responsibility; Corruption; Education
CitationBernardi, Richard A., Erin L. Delorey, Catherine C. LaCross, and Rebecca A. Waite. 2003. Evidence of Social Desirability Response Bias in Ethics Research: An International Study. Journal of Applied Business Research, Vol. 19, No. 3, pp. 41-51. Available at SSRN: http://ssrn.com/abstract=1094751
SummaryThis paper analyzes the association between ethical perceptions of questionable business practices and Hofstede's Individualism, Transparency International's Corruption Index, and social desirability response bias.
Abstract / DescriptionThis paper analyzes the association between ethical perceptions of questionable business practices and Hofstede's Individualism, Transparency International's Corruption Index, and social desirability response bias. The sample consists of 1,048 business students from ten countries: Canada, Colombia, Ecuador, Hong Kong, Ireland, Japan, Nepal, South Africa, Spain, and the United States. The results of our analysis indicate that, while Hofstede's (1980) cultural construct of Individualism was significant for two of the questions, social desirability response bias was the most consistent variable in modeling subjects' responses. Our data indicate that social desirability response bias should be controlled for when using self-reported data in ethics and/or international studies.
Publisher/OrganizationJournal of Applied Business Research
Cluster LibraryNone

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